O Atlético-MG ea Betano they have been partners since 2021. Having renewed their contract until the end of 2024, Gallo has yet to receive a formal offer to extend the agreement and is currently negotiating who will be his sponsor from 2025 onwards.
According to gesports betting companies are the main interested in sponsoring the club. The current lead sponsor will have to make a “competitive offer” if it wants to continue with the current contract.
Despite the interest of the stakes, the whole issue related to the regulation of operations in Brazil has generated difficulties and delays in the negotiations. The change in legislation and the uncertainty of the new scenario would harm the process, according to people connected to Atlético-MG.
Betano’s contract with Galo is currently worth R$18 million per year, as with the latest agreement the company now has a presence in women’s football and in the MRV Arena areas, in addition to sponsoring the men’s team.
Atlético has not set a deadline for resolving the issue with the main sponsor, but is seeking a resolution as soon as possible.
