Apple is expected to announce the iPhone 16 at its September event (Photo: Apple)
It’s smartphone silly season as we head towards the art of the year, and the crown jewel of all annual tech launches is about to be here. Apple will almost certainly announce the new iPhone 16, iPhone 16 Plus, iPhone 16 Pro and iPhone 16 Pro Max on September 9, as it does most years.
The technology giant has already confirmed the date for the big event, which it has named with the tagline “It’s Glowtime” in official invitations to media and influencers. There’s even an official website behind the big and still somewhat mysterious event – Apple never says what it plans to announce.
Apple likes to have this air of mystery around its releases, but gone are the days when we had no idea what was coming. The company’s massive success and global scale means secrets are out, and thanks to the internet, they’re ready to see and judge how realistic leaks and rumors about the next iPhone are.
It’s also believed that we could see a new smartwatch and headphones as Apple refreshes many of its product lines with the Apple Watch Series 10 and possibly two new versions of AirPods.
Here’s all the details on Apple’s September 9 ‘It’s Glowtime’ event, when it starts and how to watch it live.
When is the iPhone 16 launch event?
Apple’s next big launch event starts at 6pm UK time on September 9.
Watch Apple’s ‘It’s Glowtime’ iPhone 16 Launch Event Online
The “It’s Glowtime” event will be broadcast live around the world from the Steve Jobs Theater at Apple Park in Cupertino, California.
If you want to see what new Apple gadgets are coming to help you empty your bank account, Apple is live streaming the event on its website. This comes from Apple’s event page, which you can access here.
You can also watch it all live on YouTube. Apple has already started a live countdown on its official channel. You can watch it in the embedded video below during the day or watch it live on YouTube by clicking here.
What will Apple release at its September event?
While Apple would never spoil the fun and officially confirm anything in advance, we’re pretty sure the event will show us the new iPhone 16 lineup.
It is believed that we will get iPhone 16, iPhone 16 Plus, iPhone 16 Pro and iPhone 16 Pro Max. Rumors suggest that the Pro models will be quite similar to the 2023 iPhone 15 Pro and 15 Pro Max, but with the addition of a new Capture Button on the right edge for taking pictures, like a camera shutter.
The regular iPhone 16 and 16 Plus are said to get this button as well, which would be a surprise, as well as the 15 Pro’s Action Button, which replaced the traditional iPhone mute switch.
The 16 and 16 Plus appear to be getting a slight redesign with new colors and a change to the camera layout on the back – although the vertically stacked lenses in the alleged leaks look similar to the iPhone X, which was released in 2017. .
The “Glowtime” theme of the event teaser likely refers to the new updated Siri. With the release of iOS 18, Apple is bringing artificial intelligence – Apple Intelligence – to its iPhones with a major software update, and early testers of the software have seen the edges of iPhone screens now glow purple when you summon Siri. from the small ball logo at the bottom of the screen.
A former Apple employee shares iPhone tips
Siri is, the company claimed at WWDC in June, much more useful and intelligent. On top of that, Apple Intelligence tries to combine more of your data so that you can talk to Siri and be able to provide up-to-date, contextual answers and be less stupid for a Google search. We said it last, not Apple of course.
While iOS 18 ships for iPhone 16 phones, we can wait until October for the iOS 18.1 update, which removes Apple Intelligence — and that’s likely only on all iPhone 16 models, as well as the iPhone 15 Pro and 15 Pro Max. It doesn’t come on the regular iPhone 15.
It’s less likely that Apple will use the Glowtime event to launch a new cheap iPhone. There are solid rumors that a fourth-generation iPhone SE is in the works, but Apple is believed to be saving it for a March 2025 launch.
A new Apple Watch is on the way in September, especially since September 9 marks exactly ten years since Tim Cook unveiled the first Apple Watch on stage on September 9, 2014. Some rumors suggest that Apple is planning a major iPhone X-like redesign. , but it is more likely that the Apple Watch Series 10 will look like the previous models.
There may also be two new models of AirPods. Apple doesn’t update its wildly popular headphones every year, but leaks suggest there could be two new versions on September 9, replacing the outdated second-generation models with the old model, and a third-generation version set to launch in 2023.
Rumor has it that the cheaper pair will be entry-level, while the slightly more expensive pair could add more noise cancellation but still be cheaper than the AirPods Pro.
