vivo V40 Series: Setting a New Standard in the Mid-Top and Premium Smartphone Segment

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vivo V40 Series: Setting a New Standard in the Mid-Top and Premium Smartphone Segment

In the ever-evolving world of smartphones, the vivo V40 series has emerged as a true game-changer, introducing innovative features that set a new benchmark for what a premium smartphone experience should be. Designed with the modern user in mind, the series combines cutting-edge technology with sophisticated design to deliver an all-encompassing experience that redefines excellence in the smartphone industry.

V40 Ganges Blue Lotus Purple v

Best-in-class imaging

At the heart of the vivo V40 series is its exceptional imaging capabilities. vivo has once again partnered with ZEISS, and this time even the entry-level variant has been co-developed by ZEISS to deliver a camera system that is simply extraordinary. The V40 Pro features a 50MP ZEISS OIS main camera equipped with a Sony IMX921 sensor, which improves light intake for stunning night portraits and landscape shots. Optical Image Stabilization (OIS) ensures every shot is sharp and blur-free, even in low-light conditions.

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The V40 Pro also includes a 50-megapixel ZEISS Telephoto Portrait Camera, which offers a 2x optical zoom up to 100mm and 50x digital zoom, perfect for capturing distant subjects with exceptional clarity. You can take beautiful portraits at multiple focal lengths, from 24mm to 100mm. In addition, the V40 Pro is equipped with a 50-megapixel ZEISS Ultra-Wide Angle Camera, perfect for taking stunning landscape and group photos.

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On the other hand, the vivo V40 is equipped with a 50MP ZEISS OIS main camera and a 50MP ZEISS ultra-wide-angle camera, allowing users to easily capture sharp, detailed photos in various situations.

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But that’s not all. The V40 series introduces the ZEISS Multifocal Portrait function, a unique offering that allows users to perfectly capture people in any environment. This function offers various professional portrait modes with golden focal lengths, such as the twisted bokeh of Biotar mode or the soft, round bokeh of Sonnar mode. These modes ensure that every shot is captured flawlessly, adding a professional touch to your photography.

The Vivo V40 Pro supports five gold portrait focal lengths and combines each of them with ZEISS Style Portrait Bokehs, allowing users to take professional portraits with focal lengths of up to 100 mm. This allows users to take advantage of a variety of professional portrait modes: 1x (24 mm) Distagon, 1.5x (35 mm) B Speed, 2x (50 mm) Biotar, 3.5x (85 mm) Sonnar, and 4x (100 mm) Planar

For those who love capturing festive moments, the new Festival Portrait mode with custom LUTs adds a unique touch to your photos that will make every gathering unforgettable.

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On the front, the V40 series boasts an industry-leading 50MP ZEISS Group Selfie Camera that ensures everyone in the frame looks their best, whether you’re shooting in bright daylight or low light. With such powerful imaging tools at your fingertips, the vivo V40 series truly sets a new standard for smartphone photography.

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Eye-catching look

V40 Lotus Purple Appearance

The vivo V40 series is not just about performance, it’s also about making a statement. With an ultra-slim 3D curved display and thoughtful design, the V40 series is as beautiful as it is powerful. Available in stunning colors like Ganges Blue, Lotus Purple and Titanium Grey, each version reflects a unique sense of style inspired by the beauty of nature.

AI-powered improvements

The vivo V40 series uses AI to make your smartphone experience more intelligent and intuitive. With AI Eraser, you can effortlessly clean up your photos by removing any unwanted details. AI Photo Enhancer automatically improves the quality of your photos to ensure they’re sharp. When taking group photos, AI Group Portrait steps in to make sure everyone looks their best, regardless of the lighting conditions.

In addition to AI photography tools, the V40 series also features AI Superlink. This intelligently manages network connectivity and performance to keep everything running smoothly, even when multitasking.

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Durable construction

Despite its slim profile, the V40 series doesn’t compromise on durability. Both the V40 and V40 Pro are equipped with IP68 dust and water resistance, making them reliable in harsh outdoor environments. A comprehensive shock-absorbing structure that includes high-performance Schott α glass and a reinforced mid-frame ensures that these smartphones can withstand the rigors of everyday use without sacrificing style.

Powerful performance

Under the hood, the vivo V40 series is powered by cutting-edge processors that deliver flagship-level performance. The V40 Pro, for example, is equipped with the MediaTek Dimensity 9200+ SoC chipset, built on TSMC’s 4nm process technology. This powerful processor ensures that whether you’re gaming, streaming, or multitasking, your experience is smooth and lag-free. The chipset boasts an Antutu score of 15,90,000.

Both models feature an ultra-clear 1.5K AMOLED display with peak brightness of up to 4,500 nits, the highest in the history of the V series. This makes the screen vivid and easy to view, even in bright sunlight, providing a stunning viewing experience that will impress you.

In response to customer demand, vivo has added dual stereo speakers to the V Series for the first time, providing an even more immersive audio experience that rivals the vivid images on screen.

The V40 series comes with a large 5500mAh battery that keeps you connected all day long. With fast charging support, you can quickly charge up your device and get back to what you love doing the most. Surprisingly, both the V40 and V40 Pro are the thinnest smartphones in India in the 5500mAh battery category.

Final Thoughts

The vivo V40 series is more than just a smartphone, it is a new benchmark in the world of premium devices. With best-in-class image quality, eye-catching and durable design, and efficient performance, the V40 series offers an immersive and exceptional experience. Whether you are a photography enthusiast, a design fan, or someone who demands the highest level of performance, the vivo V40 series is designed to exceed your expectations. What’s more, these two smartphones are a great deal for their price.

Below are the prices for the vivo V40 series:

vivo V40 Pro:

  • 8GB RAM and 256GB storage: Rs 49,999
  • 12GB RAM and 512GB storage: Rs 55,999

live V40:

  • 8GB RAM and 128GB storage: Rs 34,999
  • 8GB RAM and 256GB storage: Rs 36,999
  • 12GB RAM and 512GB storage: Rs 41,999

The vivo V40 Pro will go on sale on August 13, while the vivo V40 will go on sale on August 19. Both the smartphones will be available on Flipkart, vivo India online store, and partner stores.

Just a little tip, if you are planning to buy offline, you can get 6 months of free accidental and water damage protection, flat 10% instant cashback, 12 months of zero down payment and up to 40% off on vivo V-Shield. Moreover, you can also get up to 10% bonus on exchange under vivo upgrade program with SBI, HDFC, Kotak Mahindra and IDFC First Bank and other partners.

Online offers include 6 months of free accidental damage and water damage cover, flat 10% instant cashback, flat 10% exchange bonus and up to 6 months of no-cost EMI instalment.

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