The matches in the 26th round of the Brasileirão increased the number of viewers for sportv and Premiere. By broadcasting the matches, they reached more than 11.6 million people during the weekend of September 14 and 15.
On Saturday (14), Botafogo x Corinthians, which aired on both channels, reached more than 6 million people, bringing sportv to the top of the pay TV audience ranking during the broadcast and in total for the day. The duel had a 96% participation of the sports channel, that is, 9 out of 10 televisions that watched the sports channel on closed TV followed the match.
On Sunday (15), Premiere, with the classic Flamengo x Vasco show, reached more than 4.8 million people, also appearing at the top of the audience ranking for the total of the day. Pay-per-view reached an 80% share among pay TV sports channels.
The service also features Atlético-GO x Vitória, Juventude x Fluminense, Palmeiras x Criciúma, Red Bull Bragantino x Grêmio, Cruzeiro x São Paulo, Bahia x Atlético-MG and Internacional x Cuiabá.
