The Produkciak Gang, which will hit Biedronka stores on Monday, August 26, will consist of 17 mascots from various product categories. They will be: Malwina raspberry, Grześ i Grażynka peas, Ziemowit potatoes, Pamelki sausages, Sławek cheese, Patryk pierogi, Filomenki chips, Lucek ice, Lila ice, Marylka muffin, Szymek shampoo, Pola pasta, Pakosław paper, Celinka chocolate, Sebek juice, Wiki screwdriver and Biedronka app.
In the promotional materials for the campaign, the network has not yet disclosed the conditions under which you will be able to obtain the mascot. Last year, you had to collect 60 of them – the customer received one sticker for purchases worth PLN 69, and additional stickers were also awarded for purchases of selected products, for example, fruits and vegetables.
“Gang Produkciaków” in Biedronka stores: mascots and books to earn points on purchases
A photo of a flyer advertising the new promotion has already appeared on social media. It shows that for 15 points you can collect a book about the adventures of the “Gang of Producers”. Additional points will be awarded for spending at least PLN 69 on one-time purchases. A maximum of 40 stickers will be awarded per purchase.
The promotion runs until the end of November, and points can be accumulated until November 16th.. Books and pets will be available until November 30th or while supplies last.
As in previous years, the campaign will have a separate website – currently, after entering gangprodukciakow.pl in the browser, the user is redirected to the Biedronka website.
Biedronka is already promoting the campaign from Monday, including: on its Facebook profile.
Read also: Gang of Freaks and Gang of Smarties
Mascots at Biedronka for 8 years
The Biedronka chain of stores has been running loyalty campaigns under the name Gang…. since 2016. In previous years, these included: Gang of newbies, gang of cuties, gang of homebodies, gang of cool guys, gang of smart guys.
Last year, the campaign was held under the name Gang Mocniaków. Customers could choose mascots in the shape of a sausage, orangeade, egg or croissant. To collect the mascot, it was necessary to collect 60 stickers.