As Intel looks to streamline its business operations and regain profitability in the face of weak revenue and other business challenges, nothing is off the table as the company looks to cut costs through 2025 — even Intel’s trade show. In a surprise announcement this afternoon, Intel began informing attendees of its fall Innovation 2024 trade show that the event has been postponed. Previously scheduled for September of this year, Innovation is now set to take place at some point in 2025.
Innovation is Intel’s regular technical showcase for developers, customers and the public, and the successor to the company’s legendary IDF show. In recent years, the show has been used to provide status updates on Intel’s fabs, introduce new client platforms like Panther Lake, launch new products and more.
However, after three years of the show, the future of Innovation hangs in the balance as Intel has officially postponed the show – with little certainty as to when it will return.
In a message posted on the Innovation 2024 website (registration required) and sent separately via email, Intel announced the postponement of the show. In its place, Intel still plans to hold smaller developer events.
After careful consideration, we have made the decision to postpone our Intel-hosted event, Intel Innovation, in September until 2025. For the rest of 2024, we will continue to host smaller, more focused events, webinars, hackathons, and meetups around the world through Intel Connection and Intel AI Summit, as well as have a presence at other industry events.
Depending on your development needs, use the following development resources to learn more: developer.intel.com, developer.intel.com/ai, open.intel.com, and intel.com/support. Click here for a complete list of developer events.
-Intel Innovation Website
In a separate statement sent to PCMag, the company cited its current financial situation and said it “must make difficult decisions as we continue to adjust our cost structure and evaluate how to rebuild a sustainable engine of process technology leadership.”
While Intel has yet to release a full schedule for the delayed show, Innovation 2024 was set to be the main showcase for Intel’s Lunar Lake and Arrow Lake client processors, which are set to launch in the fall. Notably, Arrow Lake is Intel’s lead product for its 20A process node — its first node to implement RibbonFETs and PowerVia backplane power — so its launch will be a big moment for the company. And while the postponement of Innovation won’t affect those launches, it does mean Intel won’t have access to the same stage or built-in audience that comes with hosting its own trade show. Not to mention the lost opportunities for software developers, who are the show’s primary audience.
Officially, the show has simply been postponed. But given the time it takes to book the San Jose Convention Center and similar venues, it’s unclear whether Intel will be able to hold the show before the second half of 2025 — at which point we’d be closer to Innovation 2025, which would effectively mean the cancellation of Innovation 2024.
In the meantime, the company has already announced that it will introduce Lunar Lake at IFA in Germany in September, so that remains the next big trade show for Intel’s client chip group.