Guilherme Prado is the new CEO of Canal Goat

Regina Pierce

Guilherme Prado is the new CEO of Canal Goat

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Guilherme Pradowho has served as commercial director and co-CEO Channel GoatThe streaming platform’s new CEO was sworn in on Thursday (26). With 3.7 million subscribers in just one year of operation, Goat has had executives as part of its management team since the beginning of its operations.

“In practice, there are no major changes. In the last few months, together with Ricardo Taves, I have been in charge of the project and taking decisions,” Prado said.

“Taves will continue to retain its full creative capacity, which is unique, in content strategy and decision-making,” he added.

Creator of Goat and CEO since day one of the project, Taves will continue to be part of the channel’s management board and creative consultant.

Goat has a portfolio of attraction events such as the Saudi Pro League, Bundesliga, UFC, Brazilian Women’s Championship, Brazilian Serie B Championship, NWSL (women’s soccer league in the United States) and the State Championships of Rio de Janeiro, Pernambuco and Ceará.

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