Modesty is rarely the order of the day when it comes to smartphone introductions. Each device is always the best, fastest, most innovative, with the most beautiful images and never-before-seen features. Samsung has even gone one better with its new Galaxy S24 smartphones. A little modesty might be in order: According to analysts, Apple recently overtook Samsung in terms of sales figures; for the past 13 years, Samsung had been ahead of the US company. The pressure for the S24 to become a bestseller and catapult Samsung forward again is probably great.